Five Effective Tools for Social Media Marketing
Digital Marketing

Five Effective Tools for Social Media Marketing

Reading Time: 2 minutes There are many Social Media Management Tools which you can use to help you be more productive with your social media presence. In this blog we will be exploring five free tools which you help you. Tool 1 – Scheduling Tools There are many Scheduling Software that you can use to help you schedule posts in the…

How to use the SOSTAC Model
Digital Marketing

How to use the SOSTAC Model

Reading Time: 2 minutes The SOSTAC® Model was first developed by P.R. Smith in the 1990s, and then later written in his book Strategic Marketing Communications (2004). SOSTAC® – An acronym standing for ‘Situational Analysis, Objectives, Strategy, Tactics, Action and Control’. The model is very useful when analysing the current Social Media use of a company or charity and also enables the…

How to Write Compelling Social Media Copy
Digital Marketing

How to Write Compelling Social Media Copy

Reading Time: 3 minutes Social Media Copywriting? Not sure about what content is good for increasing engagement on social media? This blog will explore what content works well and some great free tools which can help you to create content for free. This blog will explore: Questions you need to answer when creating content Free tools to help you…

Best Free Digital Marketing Tools for Marketers and Business Owners
Digital Marketing

Best Free Digital Marketing Tools for Marketers and Business Owners

Reading Time: 4 minutes I have created a list of the 10 best free Digital Marketing Tools for Marketers and Business Owners. The tools can help from anything from Email Marketing to Search Engine Optimisation. I hope you find the list informative, and you can use some of these tools in your business. Answer the Public Answer the Public…